Outrageous Advertising
For anyone who wants to expand their marketing options this is THE book that will help you think outside the box.
The Magic of Newsletter Marketing
Great read on building client relationships through newsletter options.
The Art of Barter
by my dear friend Karen Hoffman who shares incredible insights on making connections and trading for just about anything.
Cracking the $$ Code
a frank look at how differently men and women look at money and how to learn to get paid what you deserve.
Delivering Knock your Socks Off Service
Incredible read with multiple techniques for working successfully even with the most difficult client.
This is a great read about the marketing plan process, especially for VA start-ups. She really goes into some detail about the different elements of marketing and gives some good solid examples.
Great read about mindset and attraction. It was encouraging and inspiring to read about the ‘six-figure’ women she interviewed. If Six-Figures is one of your goals, you would find this an interesting read.
A lot of what I teach in my coaching programs mirrors Michael Port’s system. This is a great read with lots of great resources & exercises. I hope you enjoy it as much as I did.
The definitive ‘how to’ book for anyone looking to start or grow a small or home-based Virtual Assistance practice; from deciding whether or not you have what it takes, to building a successful and ethical business. Available in soft-cover and eBook versions. A Companion Workbook is available, too.
Wonderful detail and outline to organizing a profitable speaking business. Helps me with speakers I support, too.
SBA Small Business Week Awards
Virtual Business Startup System
VA Emarketing Essentials
VA Social Media
VA Passive Income Blueprint
When it comes to viral marketing, Twitter is very much the flavor of the month. This popular service has all the signs of a promotion-friendly medium – it’s public, easy to use, and boasts one of the largest userbases of any social media platform. A single tweet can easily swell into a thousand-strong meme, with users flooding the website and generating huge amounts of instant notoriety.
There are hundreds of case studies highlighting social media’s strength as a traffic generating platform. There are hundreds more touting its ability to increase participation and inspire users to complete specific actions. What the industry is missing is a case study on one of the most important success metrics out there: its value for sales-driven businesses.
The 1980s are remembered for their developments in business and technology, particularly computing. The 1990s for their advances in technology, particularly the growth of the internet and online business opportunities. If the 2000s are to be remembered for anything (although it may still be too early to tell), it will be their developments in communications and online communities, particularly the incredible power of social media.
Giving up sounds so negative. But can you make room for the possibility that you can release your goals without being a failure? Yes, you can! Sometimes the goals themselves are unreachable, for reasons outside your control. There are times to let your goal go – or at least set it aside for a while. Here are five of those times:
I put the word “fail” in quotes in the title because I strongly believe that you never REALLY fail if you’ve learned something from having tried. There’s a difference between a good goal and a good outcome – sometimes, despite your best efforts, you can’t make it work.
Technology – everything from our computer to our cell phone – seems to have invaded every area of our modern lives. But we often do not take full advantage of the features and benefits that can really make our lives easier. Use these technology tips to help you achieve your goals:
Last week we looked at committing to our goals, slowing down the pace, and not expecting an immediate pay off. This week, our final two methods to stay focused will help us finish what we started, and encourages us to reward our successes.
Even when you’ve set a “good” goal – one that adheres to your higher objective and is specific and measurable – you can run into some issues along the way… namely, staying motivated. Without motivation, even the most ambitious person will get sidetracked. Here are the strategies that I feel will keep you on track to achieving your goals:
Do goals matter? OF COURSE goals matter! That’s the easy answer, but let’s look at specific reasons why goals matter.
Last time we discussed the top five mistakes to avoid when marketing your business, here are the final five!
