Outrageous Advertising
For anyone who wants to expand their marketing options this is THE book that will help you think outside the box.
The Magic of Newsletter Marketing
Great read on building client relationships through newsletter options.
The Art of Barter
by my dear friend Karen Hoffman who shares incredible insights on making connections and trading for just about anything.
Cracking the $$ Code
a frank look at how differently men and women look at money and how to learn to get paid what you deserve.
Delivering Knock your Socks Off Service
Incredible read with multiple techniques for working successfully even with the most difficult client.
This is a great read about the marketing plan process, especially for VA start-ups. She really goes into some detail about the different elements of marketing and gives some good solid examples.
Great read about mindset and attraction. It was encouraging and inspiring to read about the ‘six-figure’ women she interviewed. If Six-Figures is one of your goals, you would find this an interesting read.
A lot of what I teach in my coaching programs mirrors Michael Port’s system. This is a great read with lots of great resources & exercises. I hope you enjoy it as much as I did.
The definitive ‘how to’ book for anyone looking to start or grow a small or home-based Virtual Assistance practice; from deciding whether or not you have what it takes, to building a successful and ethical business. Available in soft-cover and eBook versions. A Companion Workbook is available, too.
Wonderful detail and outline to organizing a profitable speaking business. Helps me with speakers I support, too.
Virtual Business Startup System
Virtual Assistant Shopping Network
VA Emarketing Essentials
VA Operation Spring Clean
VA Forms Toolbox
VA Social Media
VA Passive Income Blueprint
In recent years, having an Internet presence for your business meant putting up a website. While still an important feature for promoting your business, a website is no longer enough. Web 2.0, or the social web, is an essential feature of a successful marketing plan to reach your clientele.
Blog forums are a great place to start generating free traffic for your blog. Because of the obvious shared interest in the topic, blog forums create new interest and grow your following.
To continue our discussion of the advantages of article marketing to promote your business, we look at some immediate benefits.
A blog is a great marketing tool to connect with a specific audience. Blogs allow you to build a relationship, and establish a level of trust, a critical piece in establishing your expertise and creating the desire to connect to you, and your products or services. It is important to establish good practices on your business blog, being certain never to lie
There are many Internet marketing strategies to promote an online business. Using popular options like article marketing, pay-per-click advertising, forum marketing and email marketing can increase your success. The business owner will need to track click-throughs and conversion rates to achieve more success by converting people into paying customers.
Last week we looked at how utilizing Twitter in small businesses can save marketing dollars, expand your customer base, and manage and increase your ability to build relationships. In this final segment, we look at additional ways Twitter allows small business to reap big rewards.
According to research released recently by O2, the mobile phone provider (“Small Businesses are Catching Twitter Bug,” Richard Tyler, The Telegraph, 16 March 2009), almost one in five small businesses now tweet regularly. Although the larger, multinational firms were the first to jump on the Twitter bandwagon, increasing numbers of small to medium sized businesses are taking the plunge. … Continue reading the rest of this article...
If you’re one of the 40 million people who enjoyed watching the “Wedding Entrance Dance” on YouTube, you are familiar with the concept of viral videos. In less than six weeks, Jill and Kevin’s wedding entrance had been viewed over 25 million times. No doubt, viral videos can attract a lot of attention and drive traffic to your Website.
Of all the small business marketing options social media creates, Twitter presents the most challenges in determining its use to help your company grow. Luckily, you don’t have to be a computer expert or a marketing guru to infuse Twitter into your overall promotional strategy.
The latest trend in Internet marketing, Facebook, has a lot of potential if you use it wisely. Among its many advertising opportunities, groups and pages stand out as two of the most effective and easiest methods to promote and brand your business.
Groups
Groups, the original community-building feature of Facebook, are still quite popular, and with good reason. A group can serve as the main focus for everything related to… Continue reading the rest of this article...
